Saturday, October 20, 2007


Explore New Worlds

Check out this awesome PSA for the Library of Congress's new literacy program.

Surprisingly good!
The one I saw on television yesterday morning, that inspired me to seek it out online, was slightly different, ending with the reveal that the train was bound for OZ (which may be the version that linked from that LOC page I pointed to). But yes, really just amazingly good. The agencies that did the work pro bono (The Geppetto Group, Buena Vista Home Entertainment, and the Brigham Young University Ad Labs) should really be commended.
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